Where do you think the Indian online advertising market stands as compared to the international market?
It is negligible, because if you look at the total advertising pie in India, online advertising is 0.5 per cent currently but growing every quarter. I believe that the share of online advertising will grow to be around 2.5 to 5 per cent to the total advertising pie within the next two years. It is growing. I would like to see the figure go to Rs 1 billion this year. This year they say that it is going to be anywhere between Rs 700 million to Rs 1 billion. But if it touches Rs 1 billion, it is going to be great as it will be over a 100 per cent jump over last year. It is going to be fantastic. All indicators are that we can do it.
