Where do public service broadcasters fit in a world of superabundant media and ubiquitous distribution?
I’m convinced that in this new media ecology all public service broadcasting as we now know it will be left with is its mission, its program brands, its commitment to truth and quality, and whatever level of competitive service it can provide to end users. For this reason I believe that incumbent public service broadcasters are overdue to focus on creating their next generation business model — one based on an unprecedented level of content and service that will positively incentivize users to form valued financial relationships with their chosen service providers on local, national and international levels. To me this inevitably means going beyond the voluntary contribution model and offering a comprehensive, bundled premium service for a competitive price, along with the community focus and features that the best stations and emerging networks encourage and support. This is the promise of new distribution platforms like OMN (Open Media Network) which offer both free distribution and
