Where do I go to make changes to my ad creatives (keywords, bid prices, titles, descriptions, etc)?
First of all, make sure that you are on the Campaign Overview page the first page you see when you enter the pay per click client center. To manage your ad creatives (make changes to current creatives, add new ones, delete those that aren’t performing or to pause them temporarily), click on the hyperlinked campaign name associated with the campaign that you want to change, and then click on “Ad Management” in the menu on the left hand side of the page.