Where did the artwork on the labels originate?
Details matter to me and I wanted the product packaging to reflect the beauty of the blends. All the artwork on the packaging is an original piece of art that I painted on canvas first then digitized for use as my label design. Each label was an original art on canvas and hand painted (fun trivia) from 4am one morning in October of 2007 till 11am that same morning and taken to the printers to be turned into digital artwork and labels for my first test round of live focus groups at a consumer event in DC to see if my kitchen table top idea had market potential. The first test event went so well that I headed back to the drawing board to work for another year on product development and additional tests in various markets. The core vision and story behind the “Lotus of Life” emblem is about transforming our lives and our spirit. More to come on the meaning of this visual that I painted and created for the packaging as I launch the brand. My goal in painting original artwork and then digit
