Where can I see old commercials for Muriel Cigars?”
n the heyday of the 50s TV programming, when our moms and dads sat glued in front of that little black and white flickering screen, watching such shows as The Texico Star Theater , I Love Lucy and the Ed Sullivan Show , they were also witness to one of America s first icons in TV advertising history, the Muriel cigar. The earliest commercials consisted of an animated dancing female cigar, singing I’m today’s new Muriel, the fine cigars… Often this spot included her male counterpart and a child cigar. Then in the early 1960s Edie Adams became the face of the Muriel Cigar with her provocative May West come on, “Hey big spender, spend a little dime on me”. Later Edie hosted her own series sponsored by Muriel Cigars called “Here’s Edie”. The position of the Muriel Cigar girl was later taken over by fashion model Susan Anton in the 1970s. A Bit of History The Muriel cigar actually had a much earlier beginning before its memorable jump to TV stardom. The brand was originally owned by P. Lori
