Where can I find market data for health care, including research topics?
The problem You are seeking market data (i.e., commercial use) on: • drug usage • clinical diagnostics • medical devices • surgical patient care • medical imaging The solution In addition to other data sources (e.g., government, international agencies), excellent market data can be obtained from the following commercial sources: • Frost & Sullivan: Healthcare provides detailed marketing reports on key sectors in healthcare, including: drug discovery, clinical diagnostics, medical devices, surgical patient care, medical imaging, and many more. Access is available to Stanford faculty and staff only, though non-staff can request that librarians find and forward a report on their behalf. Ask your Lane Library Liaison for details. • Mintel: Covers market research on consumer behavior, product innovation and competitive marketing strategies (requires free sign-up account using Stanford email address). • Plunkett Research Online: access to industry-specific research portals. • Standard and Po
