Whats the Real Test of Corporate Values?
Also read: IBM, beliefs, disability, accommodations, corporate values Twenty-eight years ago, when Jim Sinocchi’s life changed in an instant, they called the corporate culture that helped save him “basic beliefs.” Today, they call it “values.” By whatever name, IBM’s long history of inclusiveness and taking care of its own gave Sinocchi a lifeline when he most needed it. (IBM is No. 10 on The 2009 DiversityInc Top 50 Companies for Diversity® list.) Click here to read “The DiversityInc Top 10 Companies for People With Disabilities List.” Click here to read “How to Assist a Person With a Disability?” Click here to read “Want to Reach a Trillion-Dollar Market? Don’t Ignore People With Disabilities.” Sinocchi was working in IBM’s sales support in New York City in 1980 and also was an assistant swimming coach at City College of New York. In December of that year, he went with the swim team to Puerto Rico and broke his neck body surfing. He had two unsuccessful surgeries in Puerto Rico–and
