Whats the main difference between Indian beer and lager?
Oh, Indian beer is all lager. Beer has three main categories. Stout or black beers. Ales or bitter, which is what they drink a lot of in England. And lager, which is the most popular beer in the world. It’s just that the lager brewed in India has a smoother, less gassy, easier-to-drink feel, which I missed. Particularly, with Indian food. Aren’t Indian beers heavier? There’s this old wives’ tale about glycerine. No modern brewery worth its salt would have anything to do with glycerine. But, yes, Indian beers have tended to be slightly heavier. Indian beer has a different texture. It’s made from rice, unlike European beer, so there’s a big difference. And India has a 150-year-old brewing tradition, which most people don’t know about. So when I was looking at business opportunities I thought I’d love to bring a smooth, flavoursome Indian beer to England. I spent a lot of time researching the English beer market. As you know, Indian food is hugely popular in England. And two-thirds of all
