Whats the difference between safety, function-related and brand image recall campaigns?
Basically, recall campaigns are corrective actions taken by the manufacturer to correct any failures, malfunctioning or defects on units sold, i.e. already in the field. A safety recall campaign aims to remove technical problems that may affect rider safety. A function-related recall campaign originates from technical problems that may inhibit motorcycle operation, however without affecting rider and passenger safety. A brand-image recall campaign relates to technical problems that do not affect either motorcycle operation or safety.
