Whats the difference between public relations, publicity and propaganda?
Plain and simple? Propaganda is usually political in nature and international in scope. Publicity is a term used more in the entertainment industry although it remains a component of most PR campaigns. Public Relations is, at its core, about publicity. However it’s strategic. And unlike the popular saying, we at GK Communications believe it is better to get good press rather than bad press. At GK Communications, we combine proven publicity strategies with and innovative marketing techniques. This is all part of our Strategic Public Relations formula. A formula that will work hard for your business. We’re on hand to assist companies in creating and communicating branding and messaging that sets you apart from your competitors. Because we’re former journalists, we know the media inside and out. We’re able to reach out to the community, sales representatives, analysts, colleagues and even the general media to create sustained interest in your company, its products and even its key personn
