Whats the difference between live or streaming TV and on-demand TV?
Mobile TV comes in two distinct flavors: live TV, which is video streamed live across the network directly to phones, and edited clips, which are produced and offered on demand to subscribers. Live mobile TV is similar to television you’d watch at home via cable or satellite. Channels such as MSNBC or CNN broadcast live over the cell phone network, and viewers tune into certain channels to view it. On-demand TV comes as packaged video clips. Some of the clips are re-edited versions of existing TV shows, and others are specially created content for the mobile network. For example, NBC Mobile produces short clips from “The Today Show” and other NBC programs and packages them together. News Corp., which owns Twentieth Century Fox Television, has edited its reality show “The Simple Life” for mobile viewing. Sports leagues, like Major League Baseball and the National Basketball Association, put together one to two-minute highlights for mobile viewers. In addition to repackaging existing pro