Whats the business model behind the site–everything is free?
Sunil Rajaraman: The screenwriting software has been, and always will be, free. That is the way to attract writers. We’re picking up 30 to 40 writers a day, with a budget of zero marketing dollars. We have spent nothing on marketing, but have grown thanks to search optimization. The software will always be free, but we will sell the content. We are a content business. If you want content, Scripped will provide content on anything you want. We’ve got writers who can make it for you, and who are willing to sell the existing stuff they have. It looks like you do have some other paid features, however? Sunil Rajaraman: We are generating revenue. Using this content model, we’ve made two sales. Previous to that, we wanted to build critical mass of writers, which was 10,000 in our mind. We actually have a couple of other revenue related services–Scripped Registration, a service for writers who want some registration so they’re legally protected. It’s not a copyright, but it’s similar to what
