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Whats the Best Reporting Structure for the Head of Services Marketing?

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Whats the Best Reporting Structure for the Head of Services Marketing?

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By Meghann Wooster, info@itsma.com There have been some exciting things going on at ITSMA recently. Not only is our member community growing (welcome to Utimaco Safeware, a data security company based in Germany), but we’ve also been adding new staff. Chris Koch, former executive editor of CIO magazine, joined our research team in June. Kerry Johnston, who also came on board in June, brings more than 12 years of marketing experience to our European office. Most recently, Ajit Maira, with forty years of experience in marketing, strategy, sales, and consulting, has joined our team as the vice president of our consulting and training activities. Before he joined ITSMA, Ajit served as principal and owner of a management and marketing consulting firm. Prior to launching his consulting practice, he was a senior vice president and technology strategist at CA. Over the years, he has held leadership roles in marketing, sales, and services for Steinbrecher Corporation, Concord Data Systems, Rayt

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