Whats the advantage for a farming-industry seller in using an ag-auction site like yours?
Let’s say you’re selling a Black Angus cow. Now you have a different distribution network instead of dealing just with the local auction house. Maybe you can get a better price outside your area. That’s what the Internet is doing, breaking down a lot of geographical boundaries. Instead of only having an audience in Illinois, you have people in Iowa or Wisconsin also looking at your cow [who] may pay you a much higher price. From the seller’s standpoint, it gives you more opportunity. Q: What about for manufacturers, especially small or medium-size manufacturers? A: It’s especially good for the medium-sized company. A lot of companies in the agriculture space have special products. Maybe they have antibiotic cream for a cow’s udders. Maybe they only have 12 products, but two of their products are really hot, really big-selling products. This is a way for medium-sized to small vendors to sell online in another distribution network for no cost, unless we sell product. Otherwise, they have