Whats it like having a store like D-Structure in a highly competitive retail area like Lower Haight?
For us it’s really no big deal. Of course you have UP and Lower Haters just around the corner but everyone does their own thing. For us, we’re not trying to compete with them. They’re both shops we really like. We’ve got something unique going on and we do it the best we can. Aside from being a lifestyle shop, we are also the carrier of the biggest selection of twin-tip skis in the Bay Area. We have recently come out with several artist-series skis with the designs from artists who had their first show with us. 9. Any exciting future plans you can tell us about? Or even tease us to look forward too? We will build up the DSSF brand and [will be] releasing a hot new line. We also will be having some exciting cross-collaborations and limited-edition releases. And of course, we will continue our first-Friday of the month art installation parties as well as other incredible events throughout the year. Everyone can keep up with our events by visiting our Web site: www.d-structuresf.com and j