Whats driving franchising growth?
• Consumers • Companies Wanting to Grow • Individuals Desiring to Own their Own Businesses What about International Franchising? Franchised businesses continue to grown in all corners of the world. Domestic franchisors in many countries are increasingly establishing franchises across borders. More than 400 U.S. franchise systems operate internationally. International franchising has been successful because consumers around the world recognize famous brands as symbols of quality, consistency, service, and value. If you are considering the purchaser of a franchise, you may want to not limit the scope of your search to franchisors in your home country. Increasingly, franchisors are seeking franchisees internationally, and a foreign-based franchisor may provide you with the franchised opportunity you are seeking. What factors should I consider when selecting a franchise?
Case on IKEA: Expanding through franchising to the South American market Category: University/Business and Administrative studies/Management Studies [similar results] Individual Assignment: Case on IKEA: Expanding through franchising to the South American market. The objective of this paper 1. Until …
