What would be a reasonable monthly rate for certain types of Social Media Management services?
This is actually a good question. The best way to approach this is to break it up into hourly commitments, and then assign an hourly rate you think is appropriate. Basically, the maintenance you describe should take someone (who knows what they are doing), about an hour a day to complete. Let’s assume they will be doing this 5 days a week, for 4 weeks (1 month). That’s 20 hours a month of maintenance. Now we should assume about 5 hours of set up. To set up an effective twitter account with a customized background, and platform (probably RSS) to pull business related information to tweet, as well as 3rd party apps to track & monitor keywords and report, shoudl take a qualified person no more than 5 hours. We are at about 25 hours a month. Now we need to decide how much you are willing to pay somebody an hour. You are right, social media may seem easy, but to increase the bottom line, there is more to it than simply tweeting everyday. Like all marketing, it’s bout finding where your audi
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