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What will the program provide as number of sponsor advertisements and public service messages for the individual school district?

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What will the program provide as number of sponsor advertisements and public service messages for the individual school district?

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On each bus there will be six (6) commercial paid messages and two (2) public service announcements, which will be paid for by SBM. One quarter (25%) of the displays will be dedicated to public service sponsored announcements. SBM and the School District will establish a bank of “public service announcements” that will benefit the district and the students it serves. How much annual revenue is the program estimated to earn for the District? ANSWER: Distribution and complete market penetration are critical elements in the methodology of marketing this product to potential advertisers. This, being able to offer the entire public school transportation system is essential. The reason being, these ads will not be sold on an individual basis, but in gross rating point showings. This means reaching a segment of the entire population on a daily basis. Thus a 25 GRP showing would reach 25% of the public school bus transportation system. What role is SBM playing in the fight against obesity for

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