What will Reliance Money offer that its competition hasn ?
For one, let’s look at where all the reputed brokers are today? They are in the metros, mini-metros and B-class towns. Beyond that, there is hardly anything. Whenever there is a good public issue, the places from which the applications come are far larger than the places in which there are large financial intermediaries. The ground reality is that there is a huge demand for financial services from a credible player, which is not being met. We are trying to spread our reach, which is a strength that most large players do not possess today. Today, we have over 3,000 outlets in 700 cities and towns. If you analyse the country there are about 5,645 tehsils. We want to reach all of these by the end of this financial year with 10,000 plus outlets. These would be a combination of franchisees and company-owned outlets. The second aspect is cost, we want to enter in a manner that is beneficial to customers. We analysed the industry and how things have changed in the broking industry. A broker i
