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What will I learn at Website Optimizer: Introduction to Landing Page Optimization?

April 26, 2017introduction learn optimizer website

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What will I learn at Website Optimizer: Introduction to Landing Page Optimization?

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This course will teach you how to increase your site’s conversion rate through landing page optimization. You’ll learn how you can use Google Website Optimizer to run landing page experiments to turn more of your website’s visitors into customers. The course covers which pages to test, how to run your first experiment, best practices in landing page design, and advanced testing strategies.