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What were some of the key lessons learned by Microsoft from the pilot of activation with Office 2000?

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What were some of the key lessons learned by Microsoft from the pilot of activation with Office 2000?

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Customers generally found activation to be easy and unobtrusive. Telephone calls average two to three minutes, with hold times of two to three minutes or less. On average, over 70 percent of the activation requests are through the Internet and approximately 2 percent of activation requests are due to hardware changes or other reactivations.

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