What types of magazine publishers (large, small, individuals, etc.) are best suited for MagCloud?
I think that magazines are about nurturing a community. If you look at the most successful magazines (Rolling Stone in the ’60s, Wired in the ’90s, Make now), they’ve always been the ones that surfed the zeitgeist. They found a growing community of people and reflected it, and in that reflection, began to lead it for a time. But if you tell people in the publishing industry that they’re really in the community business, they’ll say “shut up, hippy” and go back to monetizing their audience metrics. So the trick is to find those niche audiences that need a voice. And there are a lot of them. And the truth is, they know who they are better than we do. So, with MagCloud, the idea is to open up the tools so that those communities can create their own magazines. We think they’re going to make amazing things. Do you see larger magazine publishers eventually moving to POD, or will this be a niche option? Not only do I think that large magazine publishers will move to digital printing, but I th