What type of web site application: low-volume, professional or development?
Perhaps the most important differentiation between all the SSL certificates available on the market today is the strength of the brand behind the SSL technology. In addition to ensuring secure transmission of data, SSL technology is an essential element in providing online customers with the confidence to buy or use a product or service. The greater the number of users visiting a web site, the greater the probability that some customers may not complete transactions simply because they do not recognize or trust the brand behind the SSL technology. For good reason, the well-known brands from the credible, established CAs are the most expensive SSL certificates on the market. If you have a low-volume or development web site and you decide that your customer’s confidence is not affected at all by the brand behind the SSL certificate, or the volume of customers that would have an issue is very low, then the choices of CA and certificate are increased. Low-volume web sites can enjoy signifi
