What type of distribution strategy would you choose for a fashion retail store?
Your question is a little confusing, because distribution is usually associated with a manufacturer or distributor of a product, not a retailer. However, if you are a single retailer or a multi-chain retail operation you do need to consider how you will stock and supply your store or stores. You have several options. You can buy direct from a manufacturer or designer, or you can use a manufacturers representative or licensed distributor or broker. Buying direct will probably save you a few bucks, as you are essentially eliminating the middle man. However, many manufacturers only sell their products through representatives, distributors or brokers. This will be something that you will need to research. Before making a decision, find out what your options are, what makes the most financial sense and what processes are involved. You might consider hiring a purchasing manager or buyer to handle these aspects of your business operations.
