What training/experience level/demonstration of transferable skills is required for an entry-level position in this field?
You have to be able to hit the ground running in the public relations field. Organization, versatility, adaptability, and the ability to work with people are the most essential personal skills/qualities one can possess. Creativity under pressure is often the norm, rather than the exception, so you have to learn to mix the right amount of creativity with the appropriate level of production. You must be a good communicator. Speaking skills are equal in importance to writing skills. As far as transferable skills, you should have a good working knowledge of Microsoft Word and associated publishing programs. Your attention to detail and your grammar skills need to be impeccable, and your ability to alternate between writing styles is a major asset. Your grasp of spelling is important also, because, believe it or not, the spell checker on your computer is not always correct! Comprehension of concepts, as mentioned above, also plays a major role in what you do. Good comprehension skills lead
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