What to do toll collectors do?
They sit and wait for people to bring them money. Now we all know what’s happening to Toll booth collectors… They are being replaced. Ask yourself “Am I a toll collector? Do I keep myself busy in the office relying on people to bring me money? Perhaps waiting for Major gift officers to bring me planned giving opportunities? How many times a day do I pick up the phone to initiate a new gift planning opportunity?” In his book the 7 Habits of Highly Effective People, Stephen Covey talks about the 7th habit as “Sharpening the Saw.” We need to continually sharpen our saws. Our saw is the tool we use to bring revenue (gifts) in the door. Reading and going to seminars about the latest tax law changes is important. When was the last time you read a book or went to a seminar on communication or psychology? Let’s face it. A good part of what we do in sales or fundraising requires having great people skills. So as part of your ongoing professional and personal development consider working in th
