What tangible benefits does having a diverse work force bring to a company?
A. Diversity makes a better company. You can look at the success that you’ve had in one market and expand that. It’s the range of thought that has led to products that can appeal to many different consumers. Having a diverse work force helps a company stay in tune with shifting demographics. Customers like to see themselves in companies they do business with. The world is very different than it was 25 years ago, and it calls on all businesses to stay keen on those changes — retaining the best talent from all sources will ultimately improve the company’s bottom line.