What successes has InsureZone enjoyed with its “clicks-and-mortar” model?
The financial services industry is confirming that InsureZone’s combination of Internet technology and personalized services as the model that works. Major money center banks like Wells Fargo are selecting InsureZone to enable them to sell insurance online. InsureZone has also announced partnerships with B2B Web portals such as BuyerZone.com to serve their customers. The analyst community has taken notice. And more announcements are forthcoming. Despite the initial excitement about Internet-only insurance marketplaces, and the expenditure of millions upon millions of dollars spent on advertising attempting to establish them, that model was not successful. Today, the model that is desired looks a lot like InsureZone — the traditional “bricks-and-mortar” insurance agency supercharged with online technology to enhance its multi-channel capabilities.
