What sort of person advertisers in the Christian Business Directory?
The Christian Business Directory is primarily comprised of businesses owned and/or managed by Christians. It provides a way for Christians in the above regions to locate Christian service providers. The Directory also provides a cost-effective advertising medium and enables owners of Christian businesses to reach a targeted audience. The Christian Business Directory is promoted in Christian media and through churches, hence the Directory is (primarily) comprised of businesses owned or managed by people connected to those networks, or who service those networks. Another way of saying this is that participation in the Directory comes from people from within local churches, businesses that have working relationships with local churches or who support local churches. NB: No business can be Christian in/or of itself! It can only have Christian owners/workers etc. (i.e.