What should I know about colour in buying a diamond?
When buying a diamond, colour is an important factor in determining the price. Completely colorless, icy-white diamonds are very rear and are priced accordingly, the variations in colour are often rare so slight that they can be detected only by an expert under special light. Diamonds with a strong natural colour are also very rare and are called fancy colours commanding collectors prices if also of good size and cut. The best way to see the true colour of a diamond is to look through its side against a white background.