What services would Electronic Youth Media offer?
Electronic Youth Media will have a social networking site, www.youthportal.in. We are currently studying user’s likes and dislikes and finding out newer and simpler methods to attract youngsters with exclusive features. We also have an online advertising and research agency, ‘Concrea.’ The idea is to offer companies with ideas and concepts to market their products. We have talked to people across the industry. We have got a good response. Since we are young, it is easier for us to understand the market needs better. We will create advertising strategies and media plan for clients. We will be looking at brands whose customer base comprise 16 to 28-years-olds.