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What search ad distribution controls will be available after the transition in Microsoft adCenter?

April 26, 2017AD adcenter controls distribution Microsoft search

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What search ad distribution controls will be available after the transition in Microsoft adCenter?

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With Enhanced Search Network Distribution in Microsoft adCenter, you will have control over where your search ads are displayed at the ad group level. You can choose between the default setting, which is the entire Bing and Yahoo! search network, only Bing and Yahoo! search syndicated partners, or only Bing and Yahoo! sites. Additionally, you can use the enhanced website exclusion feature for search ads to designate—at the campaign and ad group levels—up to 500 individual sites that you do not want to have search ads displayed on. By managing the sites on which your ads will appear, you can drive improved ROI on your paid search campaigns. Bing and Yahoo! Search sites cannot be independently selected for exclusion.