What role did Grays Harbor play there?
Grays Harbor Paper is a family-owned business. Because we don’t have a large advertising budget, we depend on word of mouth and grass roots campaigns. We felt that Green Festival was a great place to tell our story to 60,000 people who are interested in sustainability. There seems to be a wide spread between people who market their companies as “green” and those companies that actually walk the talk. We wanted to reach the people who were most likely to switch to recycled office paper.