What qualities should possess Promotional Gifts?
For promotional gifts are an effective tool that contributes to achieving the objectives that have been raised, they need to have one or more of the following qualities: Being attractive design in terms of color, shape, size, weight or another (whether of a pen, watch or kitchen appliance) should arouse the pleasure and interest your target audience to want and desire. Be useful: The fact that a gift to serve as a task or action, provide any benefit or produce some fruit, encourages people to do something to get it. Represent an added value: You say that promotional gifts should make the target audience will perceive that something extra (an extra), which is value-in exchange for money, recommendation, prescription or referrals. Be original or be a novelty to cause surprise, admiration or surprise your target audience. ¡Business are business! Be related to the product being promoted: For example, if the product is a material desktop, the promotional gift should be something related to
