What portion of the market do Nova Scotia credit unions hold?
Kelderman – Credit unions have, over the last few years, become the number one commercial finance player in Nova Scotia. In 34 communities in Nova Scotia, a credit union is the only financial institution. Clearly, in communities where they’re the only game in town, they’re getting all the business. But, in larger communities like Halifax, Truro, Sydney, and other areas of Cape Breton, even though there’s lots of competition from big banks and governments, credit unions have emerged. That’s because they’re willing to invest in people and invest in the character of people.
