What percentage of the developers revenue will be used for publicity efforts?
The exact percentage of additional revenue used to showcase the game has yet to be determined. The bottom line is that Microsoft is headed into uncharted territory with Xbox LIVE Community Games. We don’t yet know the effect our merchandising efforts will have on the sales of games and we don’t want to make any premature decisions that could potentially be detrimental to creators. Our ultimate goal is to allow developers to benefit from their creations, so we will be monitoring sales figures through the launch of the New Xbox Experience this holiday.
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