What percentage of people graduating from floral design school go on to own there own business?
A genuine love of flowers and floral products is essential. People who enter the floral field have to be people and service oriented. We are problems solvers. We use our media and our talents to meet emotional needs. The floral field really appeals to those who enjoy helping people. Enthusiasm and a positive mental attitude are very important. Artistic talent is also helpful. The ability to visualize and utilize colors, shapes, balance, and form is essential. Manual dexterity is important because you are working with your hands. A strong business sense and the desire to develop business skills is also very important. I tell my classes that when you make floral designs you are a floral designer, but only when you know how to successfully market and sell your floral art, do you become a professional.
