What percentage of ecommerce income does Greenstar retain?
The percentage Greenstar retains varies depending on the product, risk and the future opportunity. With digital culture products delivered entirely automatically over the Web, a 40% commission is typical, up to a certain dollar amount ($50,000, on average) or for a fixed period (typically five years), whichever comes first. After the initial investment is recouped by Greenstar, the commission rate drops, to between 15% and 25%. At no time is the village placed in debt to Greenstar or anyone else.