What makes the Honest-1 system unique?
Automotive repair and maintenance is recession resistant. It has a low cost of entry. Operating hours are reasonable and you need no prior experience. That makes the franchise attractive to a varied pool of candidates. We are eco-friendly and as a result will attract the 31% of Americans who believe strongly in envrionmental concerns. This represents a $10 Billion per year segment of automotive repair and maintenance that we are focused on and well positioned to attract. Our family friendly and upscale Centers are designed to make females and families comfortable which is far different than most of our competitors.
