What Makes Teoma Different: Did Anyone Say “Themes?
If there could ever be a search engine designed specifically to reward the developers of high-value, high-content websites, Teoma is it. Teoma likes content-rich websites (just like yours) with lots of links from related sites (you work on this every day, right?), that follow a consistent theme (there’s that word again!). The reason for this is that Teoma introduces a new concept to search engine technology, called “subject specific popularity.” While other search engines look at “link popularity” (how many links), “link relevance” (what words are in or around the link), and/or “link weight” (how popular is the site the link is on), Teoma wants to know much more about your site. To give you an idea of what this is about, let me start by quoting directly from their press release, with a little highlighting and bold text added to emphasize the key points: “Like real-life social networks, the Web is organized into clusters of local communities. Communities are groups of Web pages that are
