What Makes Successful Viral Marketing Campaigns?
Viral marketing campaigns rely on ‘hosts’ to carry messages and pass these along. With all the buzz about how one can earn a windfall through viral marketing strategies, there is no hundred-percent assurance that you can really make it. If a successful viral marketing campaign is in your agenda, keep the following things in check. 1. Make your customers an offer they cannot refuse. The good thing about this is that you do not have to resort to mobster-like tactics. Just give out something that people cannot help but use. Otherwise, how can they truly speak of the product when they have not had anything to do with it? When it comes to promotional offers, no word can ever rival ‘FREE’. It can be a free flash game, an e-book or an evaluation version of a software. 2. Forwarding the message should be easy. Remember that successful viral marketing strategies involve exponential growth, at least in terms of the number of people who are aware of a product. To do this, you have to take advanta
