What Makes for Small Business Success?
Despite the large number of businesses created every year, small business success is rare. An American dream was to have a house, a good job, a benefits package, and a healthy family. For some people that dream has evolved. The entrepreneurial spirit that was at the foundation of this great country is often what drives so many professionals to break away from that corporate career and launch into business ownership. America is arguably the best place in the world to own a business, or at least it should be. In America, about 90% of businesses fail within the first five years, and most of the survivors cease to operate more than a few years after that. With so much money, education, and talent in this country, how can there be so few small business success stories? What happens that causes so many businesses to fail? From our numerous experiences, it is rarely a lack of drive, determination, good ideas, a business plan, or raw talent. Some of the reasons companies do not succeed are act
