WHAT MAKES A SUCCESSFUL COMPANY?
You’ve heard the saying “you can’t build a house without a solid foundation”. The same is true of a business. Without a solid Strategic Plan, almost any business will crumble and fail eventually. Often businesses are even destroyed by their own success because they do not have the infrastructure to support growth. These traps can be avoided by good strategic planning because multiple scenarios are typically going to be explored in a good process. Other times, businesses fail because they do not have the infrastructure to grow. These traps can also be avoided by good strategic planning as some scenarios are explored. This exploration also deepens the understanding and synergy, not to mention teamwork, of any management team. Hope is not a strategy! Many businesses rely on gut instinct and a “whiteboard strategy” that gets erased the next week. Strategic Planning is by far the most critical process in your organization. It is necessary not only so that you don’t lose sight of your ultima
