What kind of “look” are clients looking for?
The looks that are most requested in this market are men and women aged 20’s – 50’s and children ages 5–12 yrs. Talent with an ethnic look are also in high demand. This doesn’t mean there are never jobs for teens, younger children and older men/women. There is just less work for these ages. If you go to a larger market like LA or New York, the greater amounts and types of clients will equal more work for all different kinds of looks.