What is Xactmails CAN-SPAM Compliance rules and guidelines?
As most people are aware the CAN-SPAM Act went into effect on January 1, 2004. The law proscribes server new rules and guidelines that email marketers (which is broadly defined as anyone who uses e-mail to advertise a product, service or website) must comply with. The primary focus of the law is to prevent attempts to conceal the origins of email ads or the identities of their senders and provide adequate “opt-out” procedures.
