What is “vertical integration” in the carpet industry?
Carpet manufacturers have chosen to combine the production of the carpet with the sales, installation, and cleaning to control all aspects of the carpet’s life to ensure customer satisfaction. This increases performance and perceived value. Extended or Performance Warranties are they worth it? It depends on your particular needs. How long are you going to be in your residence or facility? What type of carpet are you purchasing? Requirements for these warranties include using specific aligned or approved service providers and the manufacturer’s products. Most mills are providing 10 year performance guarantees and generally cover replacement carpet, but not the cost of installation or moving of furniture. Review the warranty carefully and determine its value for your facility. Who should I contract to clean my carpet? TOAD-ALY Clean®, of course! Seriously, though, you should always use IICRC certified professionals. Do I need a stain and soil protectant applied after cleaning? Often, p
