What is TRUSTes policy regarding the approval of Web sites that have not yet been launched?
While we understand that many Web sites make efforts to address consumer privacy concerns before public launch, we cannot review and approve the privacy statement of a Web site if it will change before launch. If the Web site is complete and no further changes to the collection of information will be made, the site can be reviewed by TRUSTe. TRUSTe will give a provision approval and conduct an implementation review, after the site has gone live.
