What is Trick-or-Treat for UNICEF?
Trick-or-Treat for UNICEF, a Halloween tradition beloved by generations, is one of Canada’s longest running youth fundraising activities and often a child’s first philanthropic experience. Children across Canada raise funds to improve the lives of their most vulnerable peers around the world. In 2006, UNICEF Canada revitalized the programme. Rather than simply carrying a coin-collection box on Halloween night, schools now take part in creative fundraisers throughout the Halloween season. Canadian children team up with their peers, teachers and parents to fundraise in innovative, fun and exciting ways, while learning about the world around them. Symbolic walks, pumpkin-carving contests and art auctions are just some of the ways fundraising takes place to continue the tradition of kids helping kids.
