What is this new thing called Zwinky?
“Zwinkies are customizable social avatars that are part of the MyWeb Searchbar on computers running Windows. A user creates a non-animated cardboard cutout-like character (a Zwinky) to represent himself or herself in any networking site or blog that supports Zwinkies. When users change the appearance of said Zwinkies, all sites in which that avatar is currently displayed will update accordingly. Zwinky is currently advertised on social networking sites such as MySpace, along with television shows and networks which target young audiences. It is owned by IAC Search and Media and launched in June 2006.” “Zwinky adds the MyWeb Searchbar to the following applications: Internet Explorer, Mozilla Firefox, Microsoft Outlook, Outlook Express, AOL 9.0 Email and Browser, Becky!, IncrediMail, MSN Dial-up Service, AOL Instant Messenger, Google Talk, ICQ, MSN Messenger, Yahoo! Messenger, and Windows Live Messenger. Once Zwinky is installed, the MyWeb Searchbar runs on startup. When users attempt to
