What is this new marketing strategy to promote Haryana as a tourist destination?
Haryana has been the pioneer in highway tourism. The Haryana Tourism Corporation has been running a network of tourist complexes all over the state for quite some time now. What we are now planning is a paradigm shift from this earlier concept with the help of a multi-pronged tourism promotion strategy keeping in view the advantage points of the state. And that is to market Haryana aggressively for its incomparable historical, religious and archaeological heritage and significance, besides its excellent location next to the countrys Capital, before the Palace on Wheels rolls into the state next year. For the first time we also have a tourism policy. What I feel is that despite so many advantages, Haryana has never been marketed properly. It is a pioneer in highway tourism, but it has more or less been in a state of neglect. Q: What are the broad outlines of your new plan? A: Haryana has been able to get sufficient funds to develop three main historical spots. The Palace on Wheels train
